Jas Gold is a brand of handcrafted gold jewelry , handcrafted at the time of order . Whether part of the collection or customized, starting from the customer's idea, each jewel is a unique piece created to measure.
WEAR, KEEP, PASS ON
Jas jewels are characterized by simple and timeless lines because they are made to be worn every day, so as to become guardians of our lives and our stories, to be finally passed down to the people dearest to us, just as many of our families, parents, grandparents and uncles did, with their precious items that have come to us.
THE VALUES
Handmade in Italy
We promote Italian craftsmanship, people who pass on knowledge and create your jewel with their hands
Made to order
We value time, the wait needed to have a jewel that is handmade just for you
Slow fashion
We encourage conscious purchases of quality, handcrafted jewelry that is designed to last a lifetime and even longer.
OUR STORY
Hi, I'm Chiara, founder of Jas Gold and here I'll tell you how the brand was born.
2019 was the year of my graduation, the moment in which I felt the desire to wear quality jewelry, that would last for life. This desire also arose following a difficult period in which I lost my grandmothers and I have those few jewels that they always wore and that now have an inestimable value for me.
This is how in January 2020 I decided to commission a goldsmith, a family friend, to create the first soft rings which, light and elegant, turned out to be perfect for every occasion of the day (my little secret is that I just can't wear rigid rings and I found in soft rings the more than perfect solution!).